"Xingcheng Swimwear Fashion": The 2023 Northeast Asia (Xingcheng) International Swimwear Expo will be held in Huludao Xingcheng Bikini International Convention and Exhibition Center from August 19 to August 22. On the afternoon of August 16, the press conference of 2023 Northeast Asia (Xingcheng) International Swimwear Expo was held.

At the press conference, the propaganda film of the Swimwear Expo was broadcast. The relevant responsible person introduced the preparations for the Swimwear Expo, and answered questions from reporters on how this Swimwear Expo will promote the development of Xingcheng Swimwear Industry, the specific measures to enhance the internationalization and marketization of Xingcheng Swimwear, the highlights of 2023 Swimwear Expo, how to expand overseas markets, how Xingcheng Swimwear can achieve excellent results, etc.

The Swimwear Expo is hosted by Huludao Municipal Government, undertaken by Xingcheng Municipal Government and Xingcheng Swimwear Industry Association, and jointly organized by China National Garment Association, Textile Industry Branch of China Council for the Promotion of International Trade, China Knitting Industrial Association and other units. The exhibition shows ready-made swimwear, swimwear fabrics, and manufacturing equipment. The exhibition hall covers an area of over 16,000 m2. There are more than 620 online exhibitors and over 100 offline exhibitors from various countries and regions, with an estimated on-site turnover of CNY 600 million. This Swimwear Expo mainly highlights the feature of "1 +14 +15".

"1" represents a major activity, namely, the opening ceremony of the 2023 Northeast Asia (Xingcheng) International Swimwear Expo. At that time, a total of 13 major e-commerce platforms in China and abroad, such as Taobao, Tmall, JD Cloud Warehouse, and Douyin E-commerce, will gather in this Swimwear Expo, continuously releasing the spillover effects of Xingcheng Swimwear Expo. Meanwhile, dozens of buyers from major platforms including Guangdong Autumn DEER Industry Co., Ltd., Guangzhou Camel Outdoor Products Co., Ltd., and L'amor Holdings Company Limited will also attend this Swimwear Expo.

"14" represents 14 sub-activities, including 6 results release, 3 conferences, 2 forums, and 3 theme activities. Specifically, the signing session of Northeast Asia (Xingcheng) swimwear industry will be held at the activity site on August 21. Xingcheng swimwear enterprises will respond to the theme of the Expo, share cross-border opportunities, explore forward-looking trends, and expand the swimwear e-commerce market. Wutongtai, is a service platform for the textile and garment industry, Amazon 100-Million-Level Swimwear Sellers Team, etc. will also attend the Swimwear Expo signing.

"15" represents 15 professional exhibition areas, such as the brand exhibition area, apparel fabrics exhibition area, and online popular products exhibition area. Exhibitors of various categories distributed in 15 exhibition areas are the backbone force of China's swimwear industry on a new journey, including Chinese high-end swimwear brands BALNEAIRE and SANQI, Megos "brand" enterprises authorized by global Disney brands, "Chinese style" brands that highlight Chinese aesthetics, such as SHEDUO and RONGFEIDI, and original design brands that reflect the aesthetics of the young generation, such as Wuyisha and MINGLANYA.